For this awareness campaign for Chartered Professional Accountants of Canada, created by the agency Dentsu Creative, we worked with a variety of rotoscoped footage integrated into numbers, set against a large numerical grid in the background. The campaign features a clean and central visual approach, with added complexity through the grid representing financial data. At the core of the project is a grid of over 1,600 numbers that deconstructs between each section of the video. Our team pushed its limits to achieve a fluid result within a hybrid 2D and 3D environment. To integrate the footage into the numbers, we used rotoscoping techniques to isolate elements and seamlessly embed them within the typography.